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In a ski world filled with ski porn it's refreshing to see the other side of the mountain. The front side that is. And it's especially nice to see someone challenge the fall line on an average day. Thank you Marcus Caston, thank you for going boot top deep under Utah blue skies, scouring the mountain for whatever you can find and making it look waist deep. We salute your skills, your eye for a good line, and creativity to send it on a "boot top at best" type of day. Keep laying it down and #plantyoursoul  Marcus Caston Snowbird Shred from...

In a ski world filled with ski porn it's refreshing to see the other side of the mountain. The front side that is. And it's especially nice to see someone challenge the fall line on an average day. Thank you Marcus Caston, thank you for going boot top deep under Utah blue skies, scouring the mountain for whatever you can find and making it look waist deep. We salute your skills, your eye for a good line, and creativity to send it on a "boot top at best" type of day. Keep laying it down and #plantyoursoul  Marcus Caston Snowbird Shred from...

There's no skiing in this video. No big mountain shredding or what it's like to camp in Alaska in the middle of winter. This is just good old fashion storytelling at its best. Of course it helps that the story is about Daniel Noris, a Major League Pitcher who lives out of his VW van goes where the road takes him during the off-season. It's his haven, his escape, his endless offseason, his soulful situation. There's a also a twist in the storyline, which we won't ruin, you'll just have to watch and see. Damn it feels good to feel good....

This post is not about the sustainability of our bamboo, how strong our #qualityshafts are, or about protecting the playgrounds you love (brand call-out complete...whew). It's about the playful, sexier side of skiing, which has been overrun by social media clutter of selfies, gratuitous big lines, and check out what I had for breakfast today (you're a ski bum, we know you love burritos and pretending your life is better than ours through thumb filtered edits of pointless images! We love burritos too by the way). This is our way of paying homage to the ancestors of alpine sexiness and what better way to do so...

A collection of soulful images that inspire us get out there an enjoy every moment #plantyoursoul